Peel Chrysler Review – Don’t buy from them!

From my privacy, I am substituting $X for the real advertised price.

Advice: 

Avoid them if you can! If you must buy, make sure you don’t fall for their sales tactics and end up paying more than you should.

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Summary of my dealing with them …

  • Vehicle’s advertised price was $X. 2016 Jeep Wrangler Sahara Unlimited.
  • Salesman offered me $2,000 additional rebate even before I saw the car … making me emotionally attached to it.
  • When I did the paper work, they charged $699 in admin fees, $1795 in freight, $18 for tire levy and $649 in PDI. According to OMVIC (please, please, please check this out) , all of these should have been included in the advertised price. 
  • This resulted in me paying $1,161 on top of the advertised price. That is, they didn’t actually give me a $2,000 discount but cheated me to sell the car at $1,161 more than the advertised price.
  • They were willing to give me a $500 “goodwill” rebate. I declined so that I can reserve the right to blog about their wrongdoing.
  • My mistakes:
    • Got so emotionally overwhelmed with “Jeep buying” that I didn’t question the high dealer admin fees
    • Didn’t save a screenshot/print-out of the advertisement. At first their general sales manager claimed he could not find the deal price (can you actually believe that?) and then magically came up with $X + $2,000 as the advertised price.

Here is his annoying response after he figured out that I don’t have a screenshot or a print-out of the advertisement…

The price on October 1st according to our records was $X + $2,000 and not $X as you suddenly claim (without any evidence to back it up) and therefore there is no wrongdoing on our part.

In response to this I wrote …

In my opinion, your dealership deceives prospective buyers into believing they are getting a great price and then charges them over $3000 in fees. 
 
I will not take your $500 “goodwill discount” under a timeline pressure on EOD Monday Oct 24 (feels like a tactic) and will remain hopeful that other entities (consumer forum, OMVIC etc) will be able to verify that my claim is 100% true. If they are unable to verify my claim, I will be happy to blog about my Jeep buying experience at your esteemed dealership.
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P.S I have not yet taken this up with OMVIC or consumer forum.
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He even accused me of trying to get “unjustified and unwarranted further discount” … it doesn’t require an IQ of 160 to realize that if that was remotely the case, I would have gladly taken their $500 “goodwill” discount and not be sitting here and blogging about it on a cold December night.
Food for thought … they charge $699 in Dealer admin fees. To put it in perspective, Royfoss Chevrolet waives it or charges $199.

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